BOLD AT HEART

Bulova partnership with Apollo

A Legendary Partnership Is Born

Bulova’s collaboration with the Apollo Theater is a celebration of fine watchmaking, famous performances, and a history of firsts in the heart of New York City. For the first time ever, we are partnering with the world-renowned Apollo Theater to create The Apollo timepiece collection – inspired by the iconic institution that is the soul of American music and culture.

BULOVA x APOLLO Special Edition timepieces reflecting the colours, marquis, and spirit of the iconic institution – show stopping style, bold originality, only from Bulova.

Apollo

Apollo Theater

Apollo

Apollo Theater

In celebration of fine watchmaking, famous performances, and a history of firsts, we present the Bulova x Apollo Special Edition timepiece inspired by the legendary Apollo Theater, the soul of American culture. Taking center stage is our new men’s timepiece in silver-tone stainless steel and featuring a black 2-hand dial that showcases the theater’s neon marquee in a subtle print. Bold red accents are infused on the edge-to-edge domed crystal to mimic the famous marquee’s neon lights, and the Apollo logo is depicted on the case back. This collector’s watch also features a sleek link design bracelet with a double-press deployant buckle and water resistance to 30 metres. With a rich history in innovative watchmaking and deep roots in music, Bulova is proud to partner with the world-famous Apollo Theater, where stars are born and legends are made. Experience the showstopping style of this one-of-kind timepiece that will bring music to your ears and a modern elegance to your wrist.

Apollo

Apollo Theater

Apollo

Apollo Theater

In celebration of fine watchmaking, famous performances, and a history of firsts, we present the Bulova x Apollo Special Edition timepiece inspired by the legendary Apollo Theater, the soul of American culture. Taking center stage is our new women’s timepiece in silver-tone stainless steel and featuring a black 2-hand dial that showcases the theater’s neon marquee in a subtle print. Bold red accents are infused on the edge-to-edge domed crystal to mimic the famous marquee’s neon lights, and the Apollo logo is depicted on the case back. This collector’s watch also features a sleek link design bracelet with a double-press deployant buckle and water resistance to 30 metres. With a rich history in innovative watchmaking and deep roots in music, Bulova is proud to partner with the world-famous Apollo Theater, where stars are born and legends are made. Experience the showstopping style of this one-of-kind timepiece that will bring music to your ears and a modern elegance to your wrist.

The Apollo Theater is one of the most culturally significant organizations in the world and a major influencer in the development of multiple American music genres. It has launched some of the most important artists of all time: Ella Fitzgerald, Sarah Vaughan, Billie Holiday, Sammy Davis Jr., James Brown, Gladys Knight, Luther Vandross, D’Angelo, Lauryn Hill, and countless others.