To the Mothers
Who Inspire Us…

With only a few months to live, Michele Baldwin did the unthinkable.

To learn more about Lady Ganga, visit, #LadyGanga

The American Cancer Society does not endorse any product or service.

Lady Ganga

With only a few months to live, Michele Baldwin did the unthinkable and broke a world record by standup paddling over 700 miles down the Ganges River to help raise awareness about cervical cancer. To learn more about Lady Ganga, visit #LadyGanga

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Rubaiyat Lady Ganga

For every Rubaiyat Lady Ganga Special Edition timepiece sold from December 11, 2017 to December 31, 2018, Bulova will contribute 10% of the purchase price which will be invested in the American Cancer Society’s cervical cancer awareness initiatives.

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Mother's Day Gift Guide

Mothers Day is May 13th. Create a moment that lasts forever, shop the perfect timepiece for her. The Bulova Mothers Day Gift Guide is now live. Gift with purchase available while supplies last.

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Introducing the Rubaiyat Perfume

Shop any ladies Bulova timepiece worth $350+ and receive the Rubaiyat perfume with your purchase. While supplies last. Item ships separately from order. Allow up to 2 weeks for processing, shipping + handling.


Interactive Archive

The faces of many firsts. Bulova recognizes and celebrates the extraordinary individuals who pioneered movements, pushed boundaries and challenged the status quo.




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