Design Innovation
NEW PRECISIONIST X
Set with diamonds, our newest additions to the collection exemplify luxury and bold styling.



A Timeless Elegance
Introducing the Wilton GMT Automatic
For the sophisticated traveler – allowing the wearer to easily set their 'home' and 'local' times.



Every Second Counts
Caravelle Designed by Bulova
An authentic American brand since 1962, Caravelle offers quality watches inspired by vintage roots that stand the test of time.
Featured Styles



A Bold Legacy
Men's Jewelry
Inspired by leading timepiece designs from the Precisionist, Classic, and Marine Star collections.
Explore Bulova
Our Partnerships
Latin Grammy Awards
As the official timepiece partner of The Latin Recording Academy,™ Bulova partners with the Latin GRAMMYs® on live events, including red carpet sponsorship and a unique collection of co-branded timepieces.
Apollo Theater
Bulova's collaboration with the Apollo Theater is a celebration of fine watchmaking, famous performances, and a history of firsts in the heart of New York City.
FRANK SINATRA SCHOOL
Through our relationship with the Frank Sinatra Enterprise and non-profit Exploring the Arts, we support ongoing musical collaboration with the Frank Sinatra School of the Arts in Queens, New York.