25% off the original price is automatically reflected in pricing on the product page.
*Some exclusions apply, including but not limited to New Arrivals, Limited Editions, Frank Lloyd Wright Collection, Frank Sinatra Collection, Joseph Bulova Collection, Marc Anthony Collection, MIL SHIPS Collection, Chronograph C Collection, Bulova 150 Collection, Bulova Jewelry, preorder, and products not in stock. Valid on Bulova.com only, now through 9/22/25 11:59pm PT. Cannot be combined with other offers or discounts, or applied to previous purchases. Pricing and product assortment on Bulova.com may vary from retail, department, or specialty stores.
