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Save 25% Off Best Sellers*

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SPRING SPECIAL OFFER: SAVE 25% OFF BEST SELLERS*

Prices as shown; no code needed.

Save 25% off the current list price of a selection of best-selling watches. Discount automatically applied and shown on product pages where applicable.

*Some exclusions apply, including but not limited to New Arrivals, Limited Editions, Frank Lloyd Wright Collection, Frank Sinatra Collection, Joseph Bulova Collection, Marc Anthony Collection, Bulova Jewelry, preorder, and products not in stock. Valid on Bulova.com only, now through 4/16/26 11:59pm PT. Cannot be combined with other offers or discounts, or applied to previous purchases. Pricing and product assortment on Bulova.com may vary from retail, department, or specialty stores.

Shop Men's Best Sellers

Shop Women's Best Sellers

Free Sizing; Free Shipping & Returns*

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Order Delay Notice: Orders placed April 2–9 will begin processing April 10 as we complete system updates, with delivery expected the week of April 13.

FREE SHIPPING & RETURNS

Enjoy free UPS shipping within the U.S. and free returns. Please allow up to two business days for order processing, before your order ships. Orders over $850 will ship signature required.

COMPLIMENTARY WATCH SIZING

We are also pleased to offer complimentary watch band sizing for any watch ordered on Bulova.com Please allow an additional 2-4 days for order processing time, before your order is shipped, as sizing occurs on demand by one of our expert technicians.

SHOP WITH CONFIDENCE

When you purchase from Bulova.com, you are buying directly from the brand. We offer a 30-day, money-guarantee so that you can be sure your new Bulova timepiece meets your expectations.

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Archive Series

MIL-SHIPS-W-2181 SUBMERSIBLE

Own a piece of military history. Never commercially launched before, our reintroduced MIL-SHIPS timepieces are based on a prototype originally designed for the U.S. Navy in the 1950s.